Brand Strategy Simplified Workbook

Ready to stand out from competitors and build a brand that is a magnet for your dream clients?

This workbook is your complete roadmap to DIY-ing your brand strategy, with each section broken down into easy to follow, fill-in-the-blank exercises, laid on on beautifully designed pages.

If you want to finally feel clarity in your business, re-spark excitement and direction for your future, and know exactly how to communicate your offer (who it’s for, what you do, and how you do it better or differently) in a clear and compelling way so you stand out… this workbook is for you!

Work through each of the chapters and lay the strategic foundations of a brand that attracts and converts.

Chapters and fun fill-in-the-blank exercises to help you craft your brand strategy, the simple way:

  • Target Audience
  • Unique Selling Proposition
  • Mission Statement
  • Your ‘Why’
  • Vision Statement
  • Brand Values
  • Elevator Pitch
  • Tone of Voice


You might want to try this hat...

HAT: brand strategist

Brand Strategy Workbook


HAT: Copywriter

Conversion Copywriting Guides


HAT: web designer + copywriter

Website Templates


HAT: marketer, biz strategist, all

Mentor Sessions


HAT: Brand Design PM

Semi-Custom Brands