Custom WordPress, Squarespace and Showit Websites
WEBSITES THAT ELEVATE YOUR CREDIBILITY AND conversions SO YOU CAN CONFIDENTLY STEP INTO YOUR NEXT SEASON
I BUILD strategic WEBSITES FOR SERVICE PROVIDERS READY TO convert THEIR IDEAL CLIENTS WITH CONFIDENCE
The only website experience helping service providers to clarify their offer, stand out from competitors and convert more dream clients – in just one month.
If your website’s not winning you clients, it’s losing you clients…
54%
of people will visit the business’s website after reading a positive review
75%
of customers admit to making judgements on a company’s credibility based on the company’s website design
97%
of consumers say a company’s website “directly impacts” whether or not they convert
Your days of feeling embarrassed about your website and losing work to your competitors could be over in just one month…
I know how hard it is to get the time and clarity you need to work on your brand when you’re already overwhelmed by your never-ending to-do list. But after helping more than 80 clients master their message and create a website that both reflects them and attracts and converts their ideal clients – I know we can do the same for you.
Introducing
the Standout Site Experience
A one month guided experience to help you elevate your offers, make you stand out from competitors, and convert more of your ideal clients so you can grow your dream business.
HOW WE BUILD TO CONVERT
Step 1
Brand Strategy & Branding
If you really want to build a business that supports your dream life (and not the other way around) we need to go back to the foundations and get clear on your mission, your audience, what makes you different. Then we can make sure your brand both represents you and your biz AND attracts your ideal client, conveying the right message and evoking the right emotions.
Master Your Message & Craft Compelling Copy
Step 2
Next, we lean on your brand strategy foundations to create a clear message that highlights your uniqueness and makes you stand out from competitors. Using your brand tone of voice and personality, we write compelling copy using conversion techniques that make your offer and process so irresistible they have no doubt they’ve found “the one”. (And no, you won’t feel like a sleazy car salesman.)
Strategic, Stunning and Engaging Web Design
Step 3
This is the REALLY fun part when we finally see it all come together to create your own conversion machine. Your website is custom designed to reflect you and the value you bring to your audience, positioning you as an authority while still being approachable. We use engaging, aesthetic design, easy navigation, and strategic CTA’s to create a curated customer journey that build trusts and books clients.
I now get way more enquiries than I previously did. I have greater engagement, with more visitors staying longer and converting to leads more frequently.
PACKAGES + PRICING
WEBSITE PACKAGES
TO GROW YOUR
credibility confidence conversions
Here's what's included:
Your website
- A code-free WordPress, Squarespace or Showit Website
- A fully Custom Designed Website
- Desktop and Mobile Optimised
- SEO Fundamentals so get your website found on Google (Including Heading Tags, Image Alt Titles, Google My Business, Google Search Console and Google Analytics Set up)
PLUS
- A 1 hour 1:1 strategy call with me
- Integration and Automation (Bookings, Calls, Emails, Freebies using Calendly, Flodesk, Kajabi etc)
- Screenshare Video Tutorials so you can edit and update your site going forward
- Weekly updates/check-ins and 3 rounds of revisions to make sure you feel your website is PERFECT before launch
PLUS A *BONUS*
Resource Vault
Brand Strategy Workbook
Conversion-Copywriting Guides
Curated Free Image Collections
Intro to SEO Resources
Tech Set Up Recommendations
Establish
3 weeks | up to 5 pages
In one week, we’ll build a custom 5-page website that establishes you as an authority in your field, makes you stand out from competitors and is designed to elevate your offer and attract more leads.
AUD$5500
or four payments of just $1500
Add Copywriting: $2750
Elevate
4 weeks | up to 10 pages
In two weeks, we’ll craft a 10-page custom website that positions you as the go-to in your industry, showcases your expertise, and connects with and converts more of your ideal clients.
AUD$7900
or four payments of just $2000
Add Copywriting: $5500
Excel
6 weeks | up to 15 pages
In three weeks, we’ll create a 15 page website that reflects your brand, demonstrates your experience and expertise, and positions you as the industry leader to convert more leads.
AUD$9500
or four payments of just $2425
Add Copywriting: $8,250
Please note I only book 1-2 Custom Website package per month so I can give them my full attention. Spots fill up quickly, so if you’re interested schedule a call today!
All prices are excluding GST
01
strategy-led custom website design
A custom website thoughtfully designed to represent you and your value, and strategically crafted to attract and convert your dream clients
-
A 5-page, code-free WordPress or Squarespace Website that you can easily update yourself
-
Helpful resources and lots of hand-holding to help you prepare and get the most out of your investment
-
Desktop, tablet and mobile optimisationto convert visitors on any device
-
SEO Fundamentals to help your business get found on Google
-
Training videos that empower you to easily maintain and edit your website yourself ongoing
-
3 rounds of revisions to make sure you feel your website is *absolutely* perfect before launch
-
Timeline: 2 weeks
-
AUD $3,990
02
Copy editing + custom website design
A custom website, strategically designed to elevate your business, and copy-editing to ensure your messaging and copy connects and converts
-
Copy-editing of 3 pages of website content. Includes copywriting guides to help you write your copy, then editing and conversion-optimisation of your provided written content
-
A 5-page, code-free WordPress or Squarespace Website that you can easily update yourself
-
Helpful resources and lots of hand-holding to help you prepare and get the most out of your investment
-
Desktop, tablet and mobile optimisationto convert visitors on any device
-
SEO Fundamentals to help your business get found on Google
-
Training videos that empower you to easily maintain and edit your website yourself ongoing
-
3 rounds of revisions to make sure you feel your website is *absolutely* perfect before launch
-
Timeline: 2 weeks
-
AUD $4,797
03
conversion copywriting + custom website design
A custom designed and strategically written website that is thoughtfully crafted to build your authority, sell your services and grow your business
-
SEO Optimised, Conversion Copywriting for 3 pages to ensure your website messaging and content is compelling and converts
-
A 5-page, code-free WordPress or Squarespace Website that you can easily update yourself
-
Helpful resources and lots of hand-holding to help you prepare and get the most out of your investment
-
Desktop, tablet and mobile optimisationto convert visitors on any device
-
SEO Fundamentals to help your business get found on Google
-
Training videos that empower you to easily maintain and edit your website yourself ongoing
-
3 rounds of revisions to make sure you feel your website is *absolutely* perfect before launch
-
Timeline: 3 weeks
-
AUD $6,497
Additional Services and Options
- BLOG OR GALLERY
- E-COMMERCE/SHOP
- OTHER DESIGN SERVICES
- ADDITIONAL WEB PAGES
- COPYWRITING OR EDITING
- MARKETING AND FUNNELS
- BRANDING PACKAGES
- HOSTING AND MAINTENANCE
- AUTOMATION
Wondering if one of these packages is right you you?
book a 100% obligation-free chat to discuss what you need, then you can decide if I'm the designer for you!
Because my custom web design projects are so immersive for me, I only work with 1 (max. 2) clients at a time. This allows me to give you as much support as you need throughout the process. This can mean I book out early, so please get in touch if you are considering a new website!
HOW IT WORKS
With as much hand-holding as you need, here's the process I've developed that allows me to thoughtfully and strategically craft the website of your dreams that helps you achieve your goals.
01
GET IN TOUCH
Head to the contact page and get in touch. We’ll arrange a call to discuss your vision and goals for your site and you can ask me any questions. I’ll share my availabilities and if you feel I’m the right designer for you – you can put down your deposit to secure your booking!
02
GUIDED PREPARATION
I’ll send over your welcome packet which includes everything you need to know about your project (including your project timeline), as well as some helpful resources. These include: Brand Strategy Workbook, high-converting copywriting guide and a client questionnaire. You’ll also create a Pinterest inspiration board in this phase.
03
BRAND IMMERSION & KICK-OFF CALL
This is the most important phase for me to truly get to know you, understand what makes you stand out from competitors, how you want to be viewed by your audience, and what your goals are for your business.
I’ll review your workbook, questionnaire and copy on a call with you, and we’ll talk through your Pinterest board (did you like the font, the colour or the feeling of this pin?). We can’t not be on the same page by this point.
04
BRINGING THE VISION TO LIFE
Whether you’re feeling confident you’ve clearly conveyed your vision or not – this part is my superpower – the ability to read between the lines, understand you, piece it all together and craft the exact website you wanted and weren’t able to articulate or even dream up.
Even better than that though, it’s also strategically designed to be high-converting, attract and convert your dream clients and help you grow your business.
Where I see most service providers struggle...
As a small business owner, I know what it means to make an investment like this. And I know not everyone is in the position to (which is why I’ve created so many DIY resources).
But I also know that most service providers are too close to their own genius and need someone external to come in and pinpoint what it is that makes them unique and what’s going to make them stand out from competitors. We need someone outside to look inside and see what is working, what is not working, and then help us shout it from the rooftops.
So don’t spend another month procrastinating on your website, feeling overwhelmed, losing clients to your competitors, and not feeling confident about how to convey you’re the value to charge premium prices.
Let’s elevate your brand and offers and build a website that converts your ideal clients, in just 4 weeks.
I now get way more enquiries than I previously did. I have greater engagement, with more visitors staying longer and converting to leads more frequently. I 100% recommend Jordanne (and have been to my business friends!)."
HEY, I'M
JORDANNE COLLINS
I’m a Sydney based web-designer obsessed with helping service-providers transform their business, brand and website into something they love and are proud of.
With a background in business studies and a decade working in sales and marketing, I’m not interested in *just* building pretty websites. Although – they really are. I love building websites that work as a marketing tool for you business. Websites that you can drive all your traffic to – whether it’s from socials, your email list or word of mouth – and then feel confident knowing that it will do it’s job and convert your dream clients.
But most of all, I love the transformation I see in the confidence of my clients once they have a website they’re proud of and that clearly conveys their value – making it undeniable to them and their clients.
FAQ's
I typically build websites on WordPress using a pagebuilder called Elementor. Using WordPress means anything you could ever dream up for your website is possible and your website can evolve over time as you need it to. Using Elementor means you can easily update your website yourself without needing to know a single line of code.
However, I do also offer Custom Squarespace websites for those who prefer that platform.
This varies depending on how big your site is and how confident a writer you are, but typically 2-4 weeks. You’ll have my brand workbook to help you nail your messaging, and my conversion-copywriting guides that teach you how to write compelling website copy for your Home, Services and About pages. If you don’t feel your copywriting skills will do your services justice, you can opt for my copywriting or copy editing services.
I’m typically booked 1-4 months in advance. It’s a great idea to book in and secure your spot in my calendar and then spend some time working on your content. Just shoot me a message and I’ll let you know my next availabilities!
Yes! Let’s make this easy and do everything in one go. Head to the branding service page or check out the website + branding option in the packages above.
Yes! Once your website is live I’ll give you a few training videos to teach you how to use and edit your website so you can easily do thing like updating copy, swapping out images, website maintenance etc.
Portfolio
some recent work
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or gently press and hold on mobile
jesi lee photography
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oomph initiative
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wise ot
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the wild side
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toni gam
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rearn norman
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your bubble education
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hound in hand
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lisette b photography
Break it down now
the website process
get in touch
Fill in the contact form and we’ll find a time to chat about what you need and how I can help.
book it in
When you’re ready to go ahead, pay the desposit to secure your spot in my calendar.
welcome!
I’ll send you your welcome kit which explains the entire process and timeline and how to prepare your content.
content
Using the workbooks and guides I provide you prepare your content (images and copy).
homepage design
I start with designing your homepage which sets the style for the whole website.
rest of the site
Once the homepage is perfect and approved, I move onto designing the rest of the site.
revisions
You have up to 2 rounds of revisions if needed to make sure your site is absolutely perfect.
we go live!
Once the site has been approved, we go live and have ALL the champagne to celebrate!
LET'S DO THIS!
Ready to have a website and brand you love, are proud of, and brings in clients? Of course you are.
Head to the contact page and send a message so we can get started today!