dream websites that convert dream clients


stylish, strategic, minimalist elementor templates for wordpress

easy to use
+ code free

strategically designed to sell your services

completely customisable


service-providers entrepreneurs creatives copywriters marketers nutritionists consultants coaches architects virtual assistants

cassidy template

Plus laptop device


Cassidy perfect for those who aren’t afraid to give their website a unique flair - after all, that's what makes you stand out from the crowd, right?!

Sadie template

Plus laptop device

Contemporary & effortlessly chic

Sadie allows your expertise to do the talking. Her calm confidence will have you captivating eyeballs (and converting them) in no time.

maeve template

Plus laptop device

Warm, modern and approachable

Maeve is perfect for those that want to build their authority but also crave genuine connection. Ready to put your best foot forward?

100% code free
100% customisable

wordpress as you've never known it. all the functionality, none of the headache.

Elementor is so user-friendly, you could be a coupl’a wines down and still build your site

(tried and tested)

"I've looked at a billion templates trying to redo my website and never found ones I've loved this much"


do it like a pro

Everything you need to DIY a high-converting website that you're proud of

Because a beautiful website is great, but a beautiful website that makes you money is even better.

Learn to stand out from competitors and communicate what makes you different

Understand exactly what to say to connect with and convert clients

A selection of free images to uplevel your website visuals

A premium website template, built with as much intention and strategy as my custom websites

Step-by-step, page-by-page tutorials showing you how to customise your site





Browse the template shop and choose the website template that best meets your business and website needs.


dive into the framework

Use the brand strategy workbook, conversion-copy prompts and curated image bank to get everything ready for your new website.



Follow the step-by-step video tutorials and import and edit your Elementor template on your WordPress website. Customise as much or as little as you like!


work with your dream clients

Share your website with the world and watch as your website converts dream leads into dream-y clients

"You have thought of and provided every resource that someone would need to comfortably customise their template so there’s not an ounce of stress to be had in this process!"

I wanted a new website to give potential clients peace of mind that they’d be reaching out to someone they can trust! I could really see Cassidy doing it justice. It’s just so considered, eye-catching and fun.

I LOVED the copy prompts, that really helped me write without stalling or questioning whether I was doing the right thing. You have thought of and provided every resource that someone would need to comfortably customise their template so there’s not an ounce of stress to be had in this process!

I also love how user-friendly Wordpress is too, this is something that Squarespace was lacking. So if someone is thinking of changing over it’s a very good call.

I absolutely love my new website. It’s finally something that I’m proud to show off!

nicole, snack social media


I’m a Sydney based web-designer obsessed with helping service-providers transform their business, brand and website into something they love and are proud of.

I studied business, then started out in Sales and ended up as a Marketing Manager. But after having my son, I decided to take a chance on myself and do something that brought me joy and freedom. So I started a business in a field I’d never worked in before…

Building this into my dream business has been (challenging of course, but) my absolute favourite thing (besides my husband and kids… 😬). And now I love that I get to use all my experience to help others build their dream businesses and dream lives as well. I honestly couldn’t love what I do any more.

template set up options

short on time? overwhelmed by tech? these installation and customisation options are for you!

set-up assistant

Overwhelmed and don’t know where to start? Start here! I’ll get everything set up for you – your Wordpress site, install the must-have plugins, connect your domain, import your template, customise it with your brand fonts and colours and set up your pages. All you need to do is drop in your content and hit publish!

+ WordPress set up on your selected host
+ My favourite plugins installed
+ Domain connected
+ Import template and customise your brand fonts and colours
+ Set up your pages
+ Header and Footer set up

Just drop in your content and hit publish!


Available to purchase at checkout


Don’t spend hours trying to make everything *pixel perfect*. Just jump in, customise your site and content – and leave the rest to a pro (that’s me)! Once you’re done, I’ll jump in and do a polish up – making sure absolutely everything is perfect; from spacing, alignments, font sizes, layouts and more. Sometimes you can DIY it for the most part, and just need a designer’s touch at the end.

+ A 2 Hour Website Polish-up to make sure everything is in place (per a professional designer) before launch.

She’s perfect and ready to launch!


Available to purchase at checkout

the whole shebang

Want to launch your website with zero stress? This is what you need! Just provide the copy, images and your Wordpress login – and your site will be set-up, built and live in a week! 

+ Wordpress set up
+ My favourite plugins installed
+ Domain Connected
+ Template imported and customised to your brand fonts and colours
+ Pages set up 
+ Header, Menu and Footer set up
+ All content (images, copy, blogs, testimonials, forms etc.) customised
+ Mobile site optimised
+ Forms tested

Does it get any easier than that?! (No it doesn’t.)


Available to purchase at checkout

you’ll also get access to:


Framework Inclusions Value $4,590

all yours with your template!

READY TO effortlessly DIY YOUR WAY TO success AND A WEBSITE YOU love?

Your beautiful new website is ready and waiting