The Ace of Trades

Website in a Week for tradie businesses

The semi-custom WordPress website built for tradies, using our signature conversion framework — backed by buyer psychology, sales strategy, and a clear user journey.

The only website service built specifically for tradies who want to look legit, get found online, and win bigger jobs - fast.

Let’s be real, in 2025, your website can't be an afterthought.

If you’re quoting big residential or commercial jobs, you need a website that makes people trust you from the first click. Want proof? 👇

WONDERING WHY PEOPLE ARE
CHOOSING THE OTHER TEAM?

You’re not the only one quoting for the job. But if your website is outdated, unclear,
or impossible to find online — you’re making it easy for them to choose someone else.

97%

of consumers say a company’s website “directly impacts” whether or not they convert

75%

of customers admit to making judgements on a company’s credibility based on the company’s website design

54%

of consumers will visit the business’s website after reading positive reviews

That’s why we build websites that look professional, load fast, and guide visitors from “just looking” to “ready to book.”

The Ace of Trades is a strategic, high-performing website

designed to help tradies stand out in a crowded market, show up in search, and turn browsers into bookings - without wasting time or dragging things out.

This isn’t some generic template slapped together with your logo. We’ve built this template specifically for tradies — with service pages, job galleries, testimonials, quote forms, and trust-building sections already mapped out. You don’t need to figure it out — we’ve done the hard work for you.

Every Package Includes:

→ A clean, modern professional website design, crafted specifically for tradies
→ A code-free WordPress (Elementor) Website
→ Mobile and Tablet Optimised to look perfect on every device
→ 2 rounds of revisions to be sure you are over the moon before we launch!

The Base Build

Website in a week

A high-converting, semi-custom website built using our proven strategy and your words.

Includes:

  • Strategy call + creative direction
  • Copywriting guides + content support
  • Up to 5 pages customised with your content, images, brand fonts and colours
  • Built, customised and launched in a week!

You provide the content — we handle the design and build.

5 pages

AUD$2,750

10 pages

AUD$4,750

15 pages

AUD$6,250

Base Build + Content Polish

Website in a week + copy editing + google setup

You write the content, we fluff the pillows and make sure every word hits right.

Includes:

  • 5 page Website in a Week ($2750)
  • Strategy call + creative direction
  • Copy editing + refinement ($1500)
  • Google/SEO fundamentals setup ($250)

You write it using our tradie-friendly guides — we refine it for clarity and conversion.

5 pages

AUD$4,500

10 pages

AUD$6,750

15 pages

AUD$8,500

Full Website, Copy and SEO

Website in a week + copywriting + SEO Strategy

Our most exclusive stay. Fully done-for-you strategy, copy, design, and SEO. We’ll do it all. 

Includes:

  • 5 page Website in a Week ($2750)
  • Strategy call + creative direction
  • Full conversion copywriting for 5 pages ($2750)
  • Full SEO audit + strategy ($1250)

You give us the key info — we write the content, optimise it to get found on Google and build the site.

5 pages

AUD$6,750

10 pages

AUD$9,750

15 pages

AUD$12,250

Ready to level up your business with a website that actually works?

Only 3 spots available each month — reserve yours now.

How it Works

From your first call to the final reveal, here’s how we turn your website into a high-converting brand asset — without the stress, second-guessing, or 6-month timeline.

one

Book your free call

We’ll jump on a quick call to chat through your business, the kind of jobs you want more of, and what you need your website to do. We’ll recommend the right package, map out your pages, and answer any questions — no tech talk, no pressure.

two

Lock it in + prep

Once you’re ready, you’ll lock in your project week with a deposit. You’ll get a prep kit that makes it super easy to send us what we need — whether you’re writing the content yourself or handing it over to us. Our guides are made for tradies, not marketers, so there’s no guesswork or wasted time. Just simple, clear prompts that get the job done.

three

We build + launch your site in one week

This is where we take over — and you get back to running your business. We’ll design and build your entire website in just five days, with feedback points built in so you stay in the loop (without it becoming another job on your list). Then we launch your site, show and hand over everything you need — so you’re good to go from day one.

WordPress • Elementor

The Ace of Trades Template

Built for tradies who mean business.

Modern, clean, and professional — this template is designed to help you look legit, get found online, and win higher-value jobs.

With space to show off your best work, list your services, and make it easy for people to get in touch, the Ace of Trades was built to do more than just sit there.
It’s built to do the job.

Backed by our proven conversion framework and finished in just one week — so you can stop messing around with outdated DIY websites and finally have one that works as hard as you do.

"You listened and understood the vision and the results were breathtaking. I found the whole experience to be really quite empowering."
I was struggling to create my own website and wanted something professional that actually felt like me. I didn’t want a cookie-cutter template — I wanted personality. You listened and understood the vision and the results were breathtaking. I found the whole experience to be really quite empowering. Jordanne was amazing to work with: so helpful, kind, and patient. The way she gathered information up front helped me get clear on my vision and made sure we were totally aligned. I LOVE my website. It’s fun, professional, easy to update — and more beautiful than I imagined. I’ve had so many compliments since launch.
Liv, Your Bubble Education
“Way more enquiries than I did previously — and the process was actually fun.”
My website was far too DIY! It was time to step it up. I was slightly concerned that my vision wouldn’t come to life, but the process was so easy — and surprisingly fun for something that felt big and overwhelming before. I get way more enquiries than I did previously. The whole process is seamless, collaborative, and gets you the results you’re after.
“She brought my vision to life — and the results were BREATHTAKING.”
I was worried a designer wouldn’t get what I wanted. But with Jordanne, it was the complete opposite. The check-ins made me feel seen and in control — I wasn’t in the dark about anything. She really listened and brought my vision to life. The results were BREATHTAKING. Since launching, I’ve had so many compliments and a big jump in engagement. I have a lot of gratitude for the whole process. 1000% recommend.
“A creative, seamless process that actually works.”
I wasn’t totally clear on my offers when we started, and that made me nervous — but Jordanne made the process so smooth and fun. The creative direction helped bring everything together. The site is such a great representation of my brand, and it’s now an extra channel for attracting new clients. So lovely to work with — absolutely recommend!
“Love my website — a true representation of my brand.”
I love my website — it is a true representation of my brand and speaks directly to my audience. The whole process was seamless, thanks to Jordanne’s guidance, simplicity, and professionalism. I had full faith from the beginning, and it exceeded my expectations. I've recommended her without hesitation (many times!), and honestly... I didn’t want the process to end.
Briony, OOMPH Initiative
“Jordanne helped me gain clarity and brought my vision to life.”
I loved every bit of this journey with Jordanne. She has a set strategy in place that helped me gain clarity and bring my ideas to life. I came in indecisive and unsure of how to show my services — but she walked me through every step with professionalism, friendliness, and incredible attention to detail. The experience of having Jordanne develop my website was truly amazing.
Lisette B Photography
“It took the overwhelm out of building a website.”
I thought building a new website would be overwhelming — I didn’t know where to start. But with Jordanne, I was guided through the whole process, step by step. It took the stress out of everything. She had all bases covered and made it so easy. If you’re thinking about working with her, don’t hesitate — she’s the full package.
Paul Vanzella
“The rankings did improve and the site now gets leads!”
The current website was looking dated and underwhelming. I had fears — mostly not knowing who to trust. I get hundreds of SEO and web design offers in my inbox and wasn't sure who was legit. Working with Jordanne was great. I appreciated the ongoing conversation, her willingness to adapt, and that both parties were open to feedback. The site looks great now. The rankings did improve and the site now gets leads. I’d definitely recommend working with Jordanne — she asked the right questions and delivered.
Darren, Young Scientists
“I’d definitely recommend Jordanne — she made everything so easy.”
From the copywriting guides to managing all the tech behind the scenes, Jordanne made the whole process incredibly smooth. It was so easy and straightforward — even with my detail-oriented brain! Would definitely recommend working with her.
Eliane, Curious Co
“You have an incredible capacity to read your client’s mind.”
I didn’t even know exactly what I wanted — but Jordanne somehow did. She has an incredible capacity to read her client’s mind and help define their goals. Everything felt personalised, done with passion and attention to detail. I feel so proud of my brand and website now. It makes me feel confident in myself and my business. I could feel her dedication and commitment the whole way through.
Maria Fernandez
“My business took off as soon as I launched my new website”
I wanted to invest in my business and give my clients a high-end experience from the very first click. Jordanne just got it. She has such an incredible eye and makes the process feel easy. I trusted her completely with my ideas and knew I’d get exactly what I wanted in return. The end result? A site that reflects my brand, enhances my photography, and immediately led to more enquiries and bookings. My business took off as soon as I launched my website — and I have you and your talent (and patience) to thank.
Jesi Lee Photography
“You cared about creating something that worked for me.”
My brand is such a personal extension of me, and I wanted a website that truly felt like me. Jordanne was incredibly thoughtful and patient throughout the entire process. I know I can be specific and not always articulate what I mean, but somehow she still brought the vision to life. The end product is exactly what I was looking for — it’s beautiful, easy to use, and truly reflects my brand.
Angelina Rose Photography
“If you want a very thorough process that gets you results and teaches you along the way — definitely go with Jordanne Co.”
I desperately needed a refresh — something more concise, more aesthetically aligned, and more professional. Jordanne’s process was incredibly thorough. From the very start, she asked the right questions to truly understand the ethos, colour palette, and feeling I wanted to convey. The final site looks and feels beautiful, top notch, high end, and very professional — exactly what I was hoping for.
Wayne Chinnock
“It hasn’t just transformed how people see my business—it’s transformed how I feel running it.”
I consistently get leads straight through my website—and they’re not just clicking. They’re feeling. People actually tell me how beautiful and professional it looks, and that it made them feel something before they even reached out. That’s what a good website should do—it should connect, not just inform. Since launching, I’ve landed page one, position one on Google. Enquiries increased instantly. From day one, my site made me look polished, trustworthy, and elevated—and I know it’s played a massive role in building that credibility. But beyond what others see, this site changed how I feel in my business. I feel proud to send people there now. It reflects me, my work, and the experience I offer. That’s powerful. Jordanne made every part of the process feel effortless. Communication was seamless, the prep was next-level, and everything was so clearly laid out in Notion—from copywriting guides to training videos. The whole experience felt high-touch, personal, and super efficient. And the fact it all came to life in a week? Incredible.
Nicci K Photography
“She’s an absolute guru rock star who really got me and my work.”
I always felt stuck with my site — it looked fine, but not amazing. After seeing my friend’s website, I knew Jordanne was the one. In one day, she completely elevated it. She listened, gave smart advice, and really got my brand. I finally feel like I’ve found my go-to website person.
Kerin Burford Photography
"You put a great deal of thought into capturing my brand"
My website uplift was overdue and now feels more aligned with the future direction of my business. Your communication throughout the process was exceptional, actually the best I’ve ever experienced during a website design process. You put a great deal of thought into capturing my brand and business and were a delight to work with.
Amy L Smith
"Thank you for my gorgeous brand and website (I get so many compliments) and for your patience with me as we developed it."
Madlen Toumbourou
"You know it is money well spend when you arrive at a networking event and the first comment is from a committee member is “oh this is the bookkeeper with the great website"."
Jordanne Co was recommended to us and couldn’t have been happier. We booked in and had our new website up in a week. You know it is money well spend when you arrive at a networking event and the first comment is from a committee member is “oh this is the bookkeeper with the great website".
Emma, Tally Up Bookkeeping
"I'm getting so many enquiries through my wonderful new website - Yipee! I'm no longer afraid to raise my prices because it looks a million bucks!"
Dani - Hound in Hand
“So grateful for you!!! Thanks for being so amazing to work with.”
Emma Isaacs, Business Chicks
“Jordanne is by far the most incredible designer I’ve had the honor to work with”
Azure Antoinette

FAQs

You can — or we can help. We’ve got guides if you want to write it yourself, editing if you want us to polish it, and full copywriting if you’d rather not touch a thing.

The full design and build takes 5 days. Most clients book in 2–4 weeks ahead, and we give you prep time beforehand so everything’s ready to go.

 

Yes — your site will come SEO-ready with Google Business, Analytics, and Search Console set up to help you get found on Google. Want to go deeper? You can upgrade to a full SEO strategy.

WordPress — fast, flexible, and easy for you to update (with our training video).

You can choose a 5, 10, or 15-page package — and if you need more later, we’ve got options for that too.

Still have questions? Totally fine — I’d love to chat. Head to the contact page to send a message, or book a free call below. Let’s see if this is the right fit for you.

Meet Your Web Team

We’ve worked with dozens of service-based businesses and trade teams to build websites that not only look great — but actually get results.
You’ll have a full team supporting your project:

Jordanne

Creative Director & Strategic Concierge

Your brand’s hype woman, strategist, and story-shaper. I steer the vision and make sure your website walks the walk — converting like a pro and showing up like the premium experience it is.

Nick

Design Lead & Suite Layout Specialist

Nick doesn’t just design — he translates your message into a layout that sells. With a knack for conversion and a sixth sense for what your audience needs to hear, he turns strategy into scroll-stopping, enquiry-generating magic.

Alexi + Elise

search Engine Optimisation (SEO) & Tech Wizards

Our behind-the-scenes dream team. They fine-tune the backend, boost your site’s visibility, and make sure everything runs smoother than a five-star hotel checkout.

Let’s build a website that works as hard as you do

No more outdated sites. No more missed opportunities. No more looking “just okay” online.

The Ace of Trades website is here to help you show up, stand out, and get the jobs you want. This isn’t just a website — it’s a high-performing, lead-generating, trust-building business tool.